Santa Monica city, CA

ZIP 90404 — Economy & Jobs

Source: U.S. Census Bureau ACS 2019–2023 5-Year Estimates. Page data updated 2026-08-02.

Middle ClassLow Snow AreaRemote Work Hub

Income, employment, industries, and economic trends

Income & Economy in Santa Monica city, CA (90404)

Median Income

$85,081

*Adjusted for inflation (2023 dollars)

IRS Net Migration

+1,126

Wealth inflow

Population

22,881

Unemployment

6.8%

3.1pp above US avg

IRS migration statistics show a net inflow of about 1,126 for ZIP 90404 (Santa Monica city, CA) on US5’s published series — a signal of people/tax filers moving in relative to those leaving. Inflows often track job growth, housing demand, or lifestyle migration; treat the figure as a directional indicator rather than a precise headcount.

Economic Indicators

Unemployment

6.8%+85% vs US avg

Self-Employed

1.2%-80% vs US avg

SNAP Benefits

7.7%-35% vs US avg

1,574

Establishments

32,963

Employees

~21 per establishment — mix of small and larger employers

Professional services

Top Industry

Economic Distributions

Census ACS 5-Year (P0): occupation, industry, household income brackets.

Occupation

Industry

Agriculture, forestry, mining0.6%
Construction2.3%
Manufacturing4.4%
Wholesale trade1.0%
Retail trade11.6%
Transportation, utilities2.9%
Information11.4%
Finance, insurance, real estate7.3%
Professional, scientific, management23.5%
Education, health care, social19.1%
Arts, entertainment, food services10.4%
Other services3.3%
Public administration2.2%

Household Income

Historical Trends in 90404 (2020–Present)

Since 2020, population declined 1.0%, median income fell 4.4% (inflation-adjusted), home values increased 11.2%.

Median Income

$85,081

+13% vs US avg

Unemployment Rate