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ATLANTA · DMA 524

Explore ZIP codes in the ATLANTA TV market — covering AL, GA, NC — 425 ZIP codes — 7,634,050 residents. Population, income, and housing at a glance.

DMA code
524
ZIP codes
425
Population
7,634,050
States
AL, GA, NC
Median household income (avg.)
$79,010
Average home value
$305,689

Where is the ATLANTA market?

ATLANTA (DMA 524) groups 425 indexable ZIP codes on US5 across AL, GA, and NC, with a combined ZIP-area population of about 7,634,050.

Larger population clusters inside this TV market include Atlanta, GA, Marietta, GA, Lawrenceville, GA, South Fulton, GA, and Cumming, GA. Open any ZIP below for full demographics, housing, schools, and nearby services.

The most populous ZIP currently listed for this market is 30044 (about 100,471 residents).

Income and housing in ATLANTA

Across ZIPs with income data in ATLANTA, the average median household income is about $79,010 — about 5% above the U.S. median ($75,149).

Average median home value across those ZIPs is about $305,689.

On this page’s income ranking, ZIP 31126 is near the top at about $224,844.

What is a Designated Market Area (DMA)?

A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 524 for ATLANTA.

DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.

How to use this ATLANTA page

US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.

This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.

ZIP codes in ATLANTA

ZIP City County State Population Income Home value
30240 LaGrange Troup County GA 31,670 $59,521 $221,800
30033 North Decatur DeKalb County GA 31,530 $107,647 $430,900
30507 Gainesville Hall County GA 31,374 $74,782 $236,200
30501 Gainesville Hall County GA 31,305 $58,214 $249,900
30340 Doraville DeKalb County GA 30,646 $57,216 $312,600
30549 Jefferson Jackson County GA 30,643 $88,951 $325,500
30309 Atlanta Fulton County GA 30,413 $111,894 $414,700
30224 Griffin Spalding County GA 29,472 $70,134 $210,200
30088 Redan DeKalb County GA 29,279 $64,734 $208,200
30504 Gainesville Hall County GA 29,104 $71,833 $294,800
30297 Forest Park Clayton County GA 28,892 $45,975 $121,400
30324 Atlanta Fulton County GA 28,602 $93,815 $505,300
30655 Monroe Walton County GA 28,349 $68,292 $290,900
30013 Conyers Rockdale County GA 28,220 $71,086 $274,300
30260 Morrow Clayton County GA 27,784 $55,212 $189,800
30296 South Fulton Clayton County GA 27,774 $60,322 $184,700
30533 Dahlonega Lumpkin County GA 27,524 $70,417 $270,300
30305 Atlanta Fulton County GA 27,420 $107,836 $703,500
30312 Atlanta Fulton County GA 27,147 $75,963 $493,800
30122 Lithia Springs Douglas County GA 27,081 $64,072 $225,000
30329 North Druid Hills DeKalb County GA 27,022 $70,968 $483,700
30082 Smyrna Cobb County GA 26,786 $114,093 $393,400
30143 Jasper Pickens County GA 26,738 $79,879 $324,900
30021 Clarkston DeKalb County GA 26,386 $48,158 $256,000
30071 Norcross Gwinnett County GA 26,140 $61,351 $333,700
30141 Hiram Paulding County GA 25,881 $84,724 $254,800
30121 Cartersville Bartow County GA 25,747 $77,496 $258,700
30233 Jackson Butts County GA 25,404 $67,831 $230,700
30310 Atlanta Fulton County GA 25,334 $45,542 $295,800
30291 Union City Fulton County GA 25,013 $46,208 $190,100
30241 LaGrange Troup County GA 24,890 $47,988 $167,600
30168 Mableton Cobb County GA 24,768 $65,646 $229,400
30286 Thomaston Upson County GA 24,616 $50,526 $150,700
30548 Hoschton Jackson County GA 24,602 $112,986 $415,600
30345 Chamblee DeKalb County GA 24,576 $107,151 $529,300
30601 Athens-Clarke County unified government (balance) Clarke County GA 24,288 $37,357 $213,300
30306 Atlanta Fulton County GA 24,274 $133,085 $797,400
30512 Blairsville Union County GA 24,226 $65,815 $274,300
30017 Grayson Gwinnett County GA 24,213 $95,654 $392,200
30125 Cedartown Polk County GA 24,071 $55,719 $160,800
30528 Cleveland White County GA 23,757 $69,592 $258,900
30314 Atlanta Fulton County GA 23,594 $36,870 $210,300
30308 Atlanta Fulton County GA 23,329 $82,420 $387,300
30327 Atlanta Fulton County GA 23,307 $182,317 $1,067,200
30106 Austell Cobb County GA 22,909 $65,715 $254,600
30116 Carrollton Carroll County GA 22,658 $74,208 $222,700
30277 Sharpsburg Coweta County GA 22,558 $119,226 $364,200
30035 Stonecrest DeKalb County GA 22,073 $65,733 $217,100
30307 Atlanta DeKalb County GA 21,680 $147,553 $704,100
31024 Eatonton Putnam County GA 21,638 $62,826 $213,900
30009 Alpharetta Fulton County GA 21,592 $135,819 $611,800
30677 Watkinsville Oconee County GA 21,471 $103,165 $394,800
30011 Auburn Barrow County GA 20,859 $84,776 $287,800
30540 Ellijay Gilmer County GA 20,145 $73,771 $267,600
30276 Senoia Coweta County GA 19,316 $103,311 $372,300
30273 Clayton County GA 19,111 $68,255 $184,500
30179 Temple Carroll County GA 18,951 $79,311 $217,800
30517 Braselton Jackson County GA 18,545 $109,627 $377,200
30107 Ball Ground Cherokee County GA 18,035 $105,561 $364,300
30153 Rockmart Polk County GA 18,006 $55,704 $184,500
30656 Monroe Walton County GA 17,798 $88,431 $307,200
30620 Bethlehem Barrow County GA 16,564 $80,867 $294,100
30360 Dunwoody DeKalb County GA 16,428 $83,239 $398,500
30354 Atlanta Fulton County GA 15,487 $53,932 $229,600
30642 Greensboro Greene County GA 14,884 $89,394 $423,700
30317 Atlanta DeKalb County GA 14,798 $105,190 $510,600
30747 Summerville Chattooga County GA 14,720 $48,775 $110,700
30103 Adairsville Bartow County GA 14,415 $76,055 $228,800
30110 Bremen Haralson County GA 14,088 $69,725 $238,700
30523 Tallulah Falls Habersham County GA 13,777 $76,780 $244,200
30204 Barnesville Lamar County GA 13,425 $61,852 $173,300
30650 Madison Morgan County GA 13,398 $80,357 $314,300
30529 Commerce Jackson County GA 12,138 $62,122 $234,100
30513 Blue Ridge Fannin County GA 11,594 $58,020 $294,500
30025 Social Circle Walton County GA 11,343 $91,125 $275,300
30607 Athens-Clarke County unified government (balance) Jackson County GA 11,220 $63,727 $235,000
30337 College Park Fulton County GA 11,171 $49,472 $311,900
30622 Athens-Clarke County unified government (balance) Oconee County GA 11,154 $127,530 $379,400
30531 Cornelia Habersham County GA 11,044 $55,403 $195,300
30054 Oxford Newton County GA 10,851 $73,750 $271,000
30313 Atlanta Fulton County GA 10,845 $79,068 $365,200
30268 Chattahoochee Hills Fulton County GA 10,714 $71,792 $252,300
28904 Hayesville Clay County NC 10,614 $53,785 $266,500
30666 Statham Barrow County GA 10,579 $84,044 $285,300
31064 Monticello Jasper County GA 9,859 $56,961 $223,100
36274 Roanoke Randolph County AL 9,827 $43,679 $121,300
30217 Centralhatchee Heard County GA 9,702 $58,512 $170,500
30536 East Ellijay Gilmer County GA 9,676 $73,252 $301,900
30566 Oakwood Hall County GA 9,168 $61,524 $267,000
30554 Lula Hall County GA 9,167 $81,789 $239,400
30290 Tyrone Fayette County GA 9,083 $122,738 $417,000
30145 Euharlee Bartow County GA 9,065 $73,995 $222,200
30230 Hogansville Troup County GA 9,022 $57,835 $170,200
30535 Demorest Habersham County GA 8,755 $55,380 $210,000
30510 Raoul Banks County GA 8,738 $49,005 $184,600
30633 Danielsville Madison County GA 8,706 $54,890 $189,900
30326 Atlanta Fulton County GA 8,497 $113,611 $451,300
36264 Heflin Cleburne County AL 8,408 $54,119 $155,500
30646 Hull Madison County GA 8,161 $67,614 $196,800
30187 Fairplay Douglas County GA 8,130 $102,500 $288,100

Frequently asked questions

What is DMA 524?

ATLANTA (DMA 524) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in AL, GA, and NC, covering about 7,634,050 combined ZIP-area residents across 425 codes.

How many ZIP codes are in the ATLANTA DMA?

US5 currently lists 425 indexable ZIP codes for DMA 524 (ATLANTA). Counts can change as geography publishes update.

What is the average income in the ATLANTA market?

The average of ZIP median household incomes in ATLANTA is about $79,010 (about 5% above the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.

Is a DMA the same as a metro area or area code?

No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.

How does US5 map ZIPs to DMA 524?

US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.

What cities are in the ATLANTA DMA?

Larger population clusters on US5 for ATLANTA include Atlanta, GA, Marietta, GA, Lawrenceville, GA, South Fulton, GA, and Cumming, GA. Open linked ZIP pages for neighborhood-level demographics.