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TRI - CITIES, TN - VA · DMA 531

Explore ZIP codes in the TRI - CITIES, TN - VA TV market — covering KY, TN, VA — 159 ZIP codes — 827,000 residents. Population, income, and housing at a glance.

DMA code
531
ZIP codes
159
Population
827,000
States
KY, TN, VA
Median household income (avg.)
$49,480
Average home value
$138,941

Where is the TRI - CITIES, TN - VA market?

TRI - CITIES, TN - VA (DMA 531) groups 159 indexable ZIP codes on US5 across KY, TN, and VA, with a combined ZIP-area population of about 827,000.

Larger population clusters inside this TV market include Johnson City, TN, Kingsport, TN, Bristol, TN, Greeneville, TN, and Elizabethton, TN. Open any ZIP below for full demographics, housing, schools, and nearby services.

The most populous ZIP currently listed for this market is 37660 (about 40,114 residents).

Income and housing in TRI - CITIES, TN - VA

Across ZIPs with income data in TRI - CITIES, TN - VA, the average median household income is about $49,480 — about 34% below the U.S. median ($75,149).

Average median home value across those ZIPs is about $138,941.

On this page’s income ranking, ZIP 24607 is near the top at about $102,875.

What is a Designated Market Area (DMA)?

A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 531 for TRI - CITIES, TN - VA.

DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.

How to use this TRI - CITIES, TN - VA page

US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.

This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.

ZIP codes in TRI - CITIES, TN - VA

ZIP City County State Population Income Home value
37688 Johnson County TN 1,057 $42,279 $154,400
41838 Millstone Letcher County KY 1,033 $32,401 $59,700
40827 Leslie County KY 993 $50,991 $84,800
24265 Keokee Lee County VA 967 $85,181 $92,700
41837 Mayking Letcher County KY 943 $66,210 $110,600
24280 Russell County VA 878 $69,844 $259,000
24245 Dungannon Scott County VA 873 $32,500 $90,600
41826 Letcher County KY 855 $37,411 $71,100
37657 Unicoi County TN 839 $71,581 $214,200
24282 St. Charles Lee County VA 796
24646 Buchanan County VA 785 $47,096 $76,000
37731 Hawkins County TN 756 $50,078
41855 Letcher County KY 751 $56,503
41815 Whitesburg Letcher County KY 722 $24,172 $77,700
24221 Lee County VA 717 $51,719 $121,300
41824 Letcher County KY 663 $52,200
24220 Haysi Dickenson County VA 630 $51,425 $110,000
40826 Letcher County KY 600 $24,821 $43,300
37680 Johnson County TN 594 $45,942 $367,100
24327 Emory Washington County VA 590
24272 Dante Dickenson County VA 541 $30,212 $84,600
40862 Letcher County KY 539 $41,515 $85,600
37691 Johnson County TN 532 $283,000
37682 Elizabethton Carter County TN 513
41766 Leslie County KY 510 $20,361 $86,900
41714 Leslie County KY 508 $35,219 $123,700
40840 Leslie County KY 490 $54,330 $71,500
41764 Leslie County KY 471 $31,115
24634 Buchanan County VA 440 $31,875 $109,700
24217 Dickenson County VA 426 $47,589 $156,500
24270 Mendota Washington County VA 385 $201,800
24607 Breaks Buchanan County VA 337 $102,875 $44,400
41810 Letcher County KY 337 $23,300
41835 McRoberts Letcher County KY 314
24603 Big Rock Buchanan County VA 306 $45,929
41821 Letcher County KY 297 $112,800
41832 Letcher County KY 295 $41,328
41819 Letcher County KY 271 $63,000
24657 Buchanan County VA 268 $18,601
24269 Dickenson County VA 263
41825 Letcher County KY 261 $50,893 $52,100
41845 Letcher County KY 251 $27,903
41775 Leslie County KY 238
24246 East Stone Gap Wise County VA 187
40858 Leslie County KY 186
41812 Letcher County KY 185 $19,444 $77,600
41517 Jenkins Letcher County KY 148
40803 Leslie County KY 117
41762 Leslie County KY 113
41849 Letcher County KY 101 $47,135
41833 Letcher County KY 88
40874 Leslie County KY 72
40844 Leslie County KY 45
41848 Letcher County KY 25
24239 Buchanan County VA 8
24627
24628
40816 Leslie County KY
40979 Leslie County KY

Frequently asked questions

What is DMA 531?

TRI - CITIES, TN - VA (DMA 531) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in KY, TN, and VA, covering about 827,000 combined ZIP-area residents across 159 codes.

How many ZIP codes are in the TRI - CITIES, TN - VA DMA?

US5 currently lists 159 indexable ZIP codes for DMA 531 (TRI - CITIES, TN - VA). Counts can change as geography publishes update.

What is the average income in the TRI - CITIES, TN - VA market?

The average of ZIP median household incomes in TRI - CITIES, TN - VA is about $49,480 (about 34% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.

Is a DMA the same as a metro area or area code?

No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.

How does US5 map ZIPs to DMA 531?

US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.

What cities are in the TRI - CITIES, TN - VA DMA?

Larger population clusters on US5 for TRI - CITIES, TN - VA include Johnson City, TN, Kingsport, TN, Bristol, TN, Greeneville, TN, and Elizabethton, TN. Open linked ZIP pages for neighborhood-level demographics.