DMA code
626
VICTORIA · DMA 626
Explore ZIP codes in the VICTORIA TV market — covering TX — 11 ZIP codes — 99,187 residents. Population, income, and housing at a glance.
ZIP codes
11
Population
99,187
States
TX
Median household income (avg.)
$62,247
Average home value
$162,538
Where is the VICTORIA market?
VICTORIA (DMA 626) groups 11 indexable ZIP codes on US5 across TX, with a combined ZIP-area population of about 99,187.
Larger population clusters inside this TV market include Victoria, TX, Inez, TX, Bloomington, TX, and Placedo, TX. Open any ZIP below for full demographics, housing, schools, and nearby services.
The most populous ZIP currently listed for this market is 77901 (about 39,965 residents).
Income and housing in VICTORIA
Across ZIPs with income data in VICTORIA, the average median household income is about $62,247 — about 17% below the U.S. median ($75,149).
Average median home value across those ZIPs is about $162,538.
On this page’s income ranking, ZIP 77904 is near the top at about $86,821.
What is a Designated Market Area (DMA)?
A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 626 for VICTORIA.
DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.
How to use this VICTORIA page
US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.
This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.
ZIP codes in VICTORIA
| ZIP | City | County | State | Population | Income | Home value |
|---|---|---|---|---|---|---|
| 77901 | Victoria | Victoria County | TX | 39,965 | $57,728 | $133,900 |
| 77904 | Victoria | Victoria County | TX | 29,989 | $86,821 | $237,900 |
| 77905 | Victoria | Victoria County | TX | 16,346 | $81,925 | $208,100 |
| 77903 | — | — | — | 5,884 | $51,875 | $206,500 |
| 77968 | Inez | Victoria County | TX | 3,022 | $80,281 | $225,700 |
| 77902 | — | — | — | 1,633 | $50,865 | $109,700 |
| 77951 | Bloomington | Victoria County | TX | 1,442 | $37,140 | $132,300 |
| 77977 | Placedo | Victoria County | TX | 503 | $28,000 | $46,200 |
| 77988 | — | Victoria County | TX | 360 | $85,592 | — |
| 77973 | — | Victoria County | TX | 28 | — | — |
| 77976 | — | Victoria County | TX | 15 | — | — |
Frequently asked questions
What is DMA 626?
VICTORIA (DMA 626) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in TX, covering about 99,187 combined ZIP-area residents across 11 codes.
How many ZIP codes are in the VICTORIA DMA?
US5 currently lists 11 indexable ZIP codes for DMA 626 (VICTORIA). Counts can change as geography publishes update.
What is the average income in the VICTORIA market?
The average of ZIP median household incomes in VICTORIA is about $62,247 (about 17% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.
Is a DMA the same as a metro area or area code?
No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.
How does US5 map ZIPs to DMA 626?
US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.
What cities are in the VICTORIA DMA?
Larger population clusters on US5 for VICTORIA include Victoria, TX, Inez, TX, Bloomington, TX, and Placedo, TX. Open linked ZIP pages for neighborhood-level demographics.