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SALT LAKE CITY · DMA 770

Explore ZIP codes in the SALT LAKE CITY TV market — covering ID, NV, UT, WY — 414 ZIP codes — 3,568,448 residents. Population, income, and housing at a glance.

DMA code
770
ZIP codes
414
Population
3,568,448
States
ID, NV, UT, WY
Median household income (avg.)
$82,413
Average home value
$377,162
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Where is the SALT LAKE CITY market?

SALT LAKE CITY (DMA 770) groups 414 indexable ZIP codes on US5 across ID, NV, UT, and WY, with a combined ZIP-area population of about 3,568,448.

Larger population clusters inside this TV market include Salt Lake City, UT, West Valley City, UT, West Jordan, UT, Provo, UT, and Sandy, UT. Open any ZIP below for full demographics, housing, schools, and nearby services.

The most populous ZIP currently listed for this market is 84043 (about 81,839 residents).

Income and housing in SALT LAKE CITY

Across ZIPs with income data in SALT LAKE CITY, the average median household income is about $82,413 — about 10% above the U.S. median ($75,149).

Average median home value across those ZIPs is about $377,162.

On this page’s income ranking, ZIP 82925 is near the top at about $250,001.

What is a Designated Market Area (DMA)?

A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 770 for SALT LAKE CITY.

DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.

How to use this SALT LAKE CITY page

US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.

This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.

ZIP codes in SALT LAKE CITY

ZIP City County State Population Income Home value
84043 Lehi Utah County UT 81,839 $125,598 $567,500
84096 Herriman Salt Lake County UT 71,115 $117,800 $540,500
84015 Clearfield Davis County UT 70,730 $92,634 $377,200
84404 Plain City Weber County UT 65,875 $81,917 $352,700
84074 Tooele Tooele County UT 57,470 $102,313 $383,300
84003 American Fork Utah County UT 55,259 $120,262 $580,600
84041 Layton Davis County UT 54,750 $87,608 $395,800
84790 St. George Washington County UT 54,353 $85,720 $500,900
84081 West Jordan Salt Lake County UT 52,168 $114,577 $487,100
84119 West Valley City Salt Lake County UT 50,745 $66,616 $341,800
84120 West Valley City Salt Lake County UT 50,589 $90,847 $370,800
84065 Bluffdale Salt Lake County UT 50,284 $122,809 $595,000
84020 Draper Salt Lake County UT 50,159 $130,680 $726,000
84321 Logan Cache County UT 49,811 $66,262 $360,300
84005 Eagle Mountain Utah County UT 49,116 $105,576 $469,900
84062 Pleasant Grove Utah County UT 47,489 $101,584 $479,800
84770 St. George Washington County UT 47,226 $68,174 $407,100
84660 Spanish Fork Utah County UT 47,004 $98,398 $452,100
84401 West Haven Weber County UT 46,784 $77,333 $410,700
84010 Bountiful Davis County UT 46,666 $102,038 $486,000
84604 Provo Utah County UT 43,749 $74,522 $520,500
84045 Saratoga Springs Utah County UT 43,369 $123,870 $566,200
84118 West Valley City Salt Lake County UT 41,969 $87,457 $348,500
84037 Kaysville Davis County UT 39,316 $130,258 $603,500
84121 Brighton Salt Lake County UT 39,204 $114,912 $614,500
84088 West Jordan Salt Lake County UT 38,915 $100,532 $443,400
84067 Roy Weber County UT 38,795 $90,918 $350,400
84095 South Jordan Salt Lake County UT 38,240 $123,082 $669,600
84057 Orem Utah County UT 37,620 $80,184 $398,400
84107 Murray Salt Lake County UT 37,548 $73,469 $426,000
84403 Ogden Weber County UT 37,244 $84,589 $392,700
84116 Salt Lake City Salt Lake County UT 37,136 $69,604 $334,900
84123 Taylorsville Salt Lake County UT 36,913 $80,079 $436,600
84047 Midvale Salt Lake County UT 36,573 $73,120 $404,200
84606 Provo Utah County UT 35,931 $52,110 $407,600
84663 Springville Utah County UT 35,889 $88,919 $430,600
84405 Riverdale Weber County UT 34,931 $84,488 $386,500
84058 Orem Utah County UT 34,706 $71,474 $441,900
84075 Syracuse Davis County UT 34,118 $132,459 $532,800
84106 Salt Lake City Salt Lake County UT 33,791 $94,452 $529,100
84414 North Ogden Weber County UT 33,288 $108,345 $454,100
84601 Provo Utah County UT 32,871 $64,758 $370,300
84128 West Valley City Salt Lake County UT 32,072 $109,286 $404,600
84084 West Jordan Salt Lake County UT 31,389 $94,214 $432,100
84780 Washington Washington County UT 30,709 $94,103 $511,700
84078 Naples Uintah County UT 30,669 $71,230 $279,000
84070 Sandy Salt Lake County UT 30,348 $79,414 $429,400
84721 Cedar City Iron County UT 29,635 $73,342 $345,000
84651 Payson Utah County UT 29,502 $94,152 $423,200
84044 Magna metro township Salt Lake County UT 29,488 $87,516 $341,400
84115 South Salt Lake Salt Lake County UT 28,411 $61,505 $396,200
84094 Sandy Salt Lake County UT 28,277 $102,881 $474,700
84040 Layton Davis County UT 28,269 $123,297 $486,300
84092 Sandy Salt Lake County UT 28,162 $153,333 $706,400
82901 Rock Springs Sweetwater County WY 27,471 $74,107 $238,800
84302 Brigham City Box Elder County UT 26,711 $75,247 $343,100
89801 Elko Elko County NV 26,070 $83,777 $278,700
84109 Millcreek Salt Lake County UT 25,879 $136,823 $679,000
84341 North Logan Cache County UT 25,791 $64,045 $403,800
84032 Independence Wasatch County UT 25,328 $101,365 $647,900
84025 Farmington Davis County UT 25,055 $120,123 $618,500
84117 Holladay Salt Lake County UT 24,873 $87,451 $581,100
84720 Cedar City Iron County UT 24,323 $63,742 $357,400
84104 Salt Lake City Salt Lake County UT 24,057 $61,326 $318,100
84093 Sandy Salt Lake County UT 23,998 $132,453 $643,800
84103 Salt Lake City Salt Lake County UT 23,796 $81,386 $710,700
84737 Hurricane Washington County UT 23,477 $70,417 $420,900
84124 Millcreek Salt Lake County UT 22,992 $117,500 $704,400
84105 Salt Lake City Salt Lake County UT 22,963 $94,145 $632,200
84054 North Salt Lake Davis County UT 22,201 $107,889 $472,300
84097 Orem Utah County UT 22,024 $97,034 $506,900
84108 Emigration Canyon metro township Salt Lake County UT 21,951 $120,469 $759,800
84098 Summit Park Summit County UT 20,311 $171,151 $1,117,700
84102 Salt Lake City Salt Lake County UT 19,145 $50,040 $487,200
84655 Genola Utah County UT 17,157 $97,003 $443,300
84087 Woods Cross Davis County UT 17,028 $122,201 $489,100
84014 Centerville Davis County UT 16,571 $118,045 $491,600
84059 Vineyard Utah County UT 16,419 $101,842 $509,900
84335 Benson Cache County UT 16,278 $90,774 $403,800
89815 Spring Creek Elko County NV 15,707 $103,691 $310,100
84337 Thatcher Box Elder County UT 15,452 $73,854 $357,300
82930 Evanston Summit County UT 14,836 $79,292 $257,800
84066 Ballard Duchesne County UT 14,626 $75,383 $259,200
84029 Grantsville Tooele County UT 14,159 $97,330 $435,400
84501 Price Carbon County UT 13,002 $53,256 $212,900
84111 Salt Lake City Salt Lake County UT 12,446 $57,188 $423,000
84664 Mapleton Utah County UT 12,340 $127,860 $734,100
84050 Mountain Green Morgan County UT 12,247 $125,949 $609,500
82935 Green River Sweetwater County WY 12,135 $86,132 $254,800
84042 Lindon Utah County UT 11,570 $104,840 $639,200
84653 Salem Utah County UT 11,531 $111,420 $569,300
84532 Spanish Valley Grand County UT 10,648 $64,145 $491,100
84319 Hyrum Cache County UT 10,490 $86,103 $375,600
84004 Alpine Utah County UT 10,272 $156,786 $893,400
83263 Preston Franklin County ID 9,888 $59,899 $294,600
84315 Hooper Weber County UT 9,694 $111,154 $532,500
84738 Ivins Washington County UT 9,607 $72,075 $540,900
84036 Marion Summit County UT 8,781 $122,679 $705,400
84701 Richfield Sevier County UT 8,756 $77,532 $296,500
84332 Providence Cache County UT 8,680 $103,750 $478,300

Frequently asked questions

What is DMA 770?

SALT LAKE CITY (DMA 770) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in ID, NV, UT, and WY, covering about 3,568,448 combined ZIP-area residents across 414 codes.

How many ZIP codes are in the SALT LAKE CITY DMA?

US5 currently lists 414 indexable ZIP codes for DMA 770 (SALT LAKE CITY). Counts can change as geography publishes update.

What is the average income in the SALT LAKE CITY market?

The average of ZIP median household incomes in SALT LAKE CITY is about $82,413 (about 10% above the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.

Is a DMA the same as a metro area or area code?

No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.

How does US5 map ZIPs to DMA 770?

US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.

What cities are in the SALT LAKE CITY DMA?

Larger population clusters on US5 for SALT LAKE CITY include Salt Lake City, UT, West Valley City, UT, West Jordan, UT, Provo, UT, and Sandy, UT. Open linked ZIP pages for neighborhood-level demographics.