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MONROE - EL DORADO · DMA 628

Explore ZIP codes in the MONROE - EL DORADO TV market — covering AR, LA — 108 ZIP codes — 482,611 residents. Population, income, and housing at a glance.

DMA code
628
ZIP codes
108
Population
482,611
States
AR, LA
Median household income (avg.)
$45,083
Average home value
$116,257
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Where is the MONROE - EL DORADO market?

MONROE - EL DORADO (DMA 628) groups 108 indexable ZIP codes on US5 across AR and LA, with a combined ZIP-area population of about 482,611.

Larger population clusters inside this TV market include Monroe, LA, Claiborne, LA, Ruston, LA, El Dorado, AR, and Brownsville, LA. Open any ZIP below for full demographics, housing, schools, and nearby services.

The most populous ZIP currently listed for this market is 71203 (about 38,770 residents).

Income and housing in MONROE - EL DORADO

Across ZIPs with income data in MONROE - EL DORADO, the average median household income is about $45,083 — about 40% below the U.S. median ($75,149).

Average median home value across those ZIPs is about $116,257.

On this page’s income ranking, ZIP 71234 is near the top at about $90,199.

What is a Designated Market Area (DMA)?

A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 628 for MONROE - EL DORADO.

DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.

How to use this MONROE - EL DORADO page

US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.

This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.

ZIP codes in MONROE - EL DORADO

ZIP City County State Population Income Home value
71203 Monroe Ouachita Parish LA 38,770 $46,822 $181,200
71291 Claiborne Ouachita Parish LA 35,345 $69,012 $219,700
71270 Ruston Lincoln Parish LA 32,747 $37,599 $218,600
71730 El Dorado Union County AR 29,187 $50,845 $123,200
71202 Monroe Ouachita Parish LA 26,791 $26,883 $77,400
71292 Brownsville Ouachita Parish LA 21,866 $51,317 $119,700
71201 Monroe Ouachita Parish LA 21,084 $53,538 $247,100
71220 Bastrop Morehouse Parish LA 20,426 $36,186 $100,400
71295 Winnsboro Franklin Parish LA 14,008 $43,223 $111,000
71269 Start Richland Parish LA 12,475 $51,334 $136,700
71635 West Crossett Ashley County AR 10,368 $48,268 $93,500
71334 Spokane Concordia Parish LA 9,382 $33,592 $80,200
71483 Jordan Hill Winn Parish LA 9,360 $49,928 $119,600
71282 Delta Madison Parish LA 8,998 $37,344 $91,200
71241 Farmerville Union Parish LA 7,773 $44,895 $130,200
71251 Jonesboro Jackson Parish LA 7,724 $38,902 $97,800
71225 Calhoun Ouachita Parish LA 7,450 $74,429 $215,800
71342 Jena LaSalle Parish LA 7,389 $80,556 $154,000
71646 Hamburg Ashley County AR 6,683 $38,707 $91,700
71343 Wallace Ridge Catahoula Parish LA 6,571 $46,362 $85,700
71254 Lake Providence East Carroll Parish LA 6,500 $25,987 $75,600
71263 Oak Grove West Carroll Parish LA 6,241 $44,965 $94,000
71232 Delhi Madison Parish LA 6,003 $54,010 $118,800
71373 Minorca Concordia Parish LA 5,754 $43,785 $119,800
71418 Banks Springs Caldwell Parish LA 5,351 $31,975 $89,700
71273 — — — 5,276 $48,405 $178,000
71234 Downsville Union Parish LA 5,237 $90,199 $148,200
71280 Sterlington Union Parish LA 4,999 $75,768 $260,000
71207 — — — 4,743 $54,664 $193,200
71245 Grambling Lincoln Parish LA 4,176 $22,500 $145,800
71227 Choudrant Lincoln Parish LA 4,099 $60,810 $209,900
71235 Vienna Lincoln Parish LA 3,979 $50,417 $155,900
71435 Grayson Caldwell Parish LA 3,533 $69,792 $137,300
71465 Olla LaSalle Parish LA 3,446 $50,197 $104,100
71260 Marion Union Parish LA 3,232 $32,386 $80,900
71294 — — — 3,210 $33,571 $74,400
71731 — — — 3,150 $59,515 $198,200
71762 Smackover Union County AR 3,019 $52,621 $100,400
71749 Junction City Union County AR 2,994 $63,750 $120,500
71222 Bernice Union Parish LA 2,621 $33,399 $102,700
71275 Simsboro Lincoln Parish LA 2,565 $36,731 $93,700
71238 Eros Jackson Parish LA 2,399 $31,676 $148,200
71268 Quitman Jackson Parish LA 2,262 $57,697 $143,900
71765 Strong Union County AR 2,206 $36,318 $46,900
71378 Wisner Franklin Parish LA 2,187 $37,841 $124,200
71272 Ruston Lincoln Parish LA 2,035 — —
71340 Harrisonburg Catahoula Parish LA 1,970 $49,632 $104,000
71371 Trout LaSalle Parish LA 1,963 $66,800 $171,600
71226 Chatham Jackson Parish LA 1,806 $45,000 $76,200
71277 Spearsville Union Parish LA 1,792 $34,183 $84,500
71266 Pioneer West Carroll Parish LA 1,783 $59,536 $116,700
71422 Dodson Winn Parish LA 1,751 $41,827 $111,500
71259 Mangham Richland Parish LA 1,713 $55,341 $126,300
71229 Collinston Morehouse Parish LA 1,462 $48,259 $152,400
71366 St. Joseph Tensas Parish LA 1,454 $46,806 $103,300
71357 Newellton Tensas Parish LA 1,448 $32,308 $57,500
71261 Mer Rouge Morehouse Parish LA 1,429 $30,568 $104,500
71336 Gilbert Franklin Parish LA 1,404 $47,037 $137,900
71354 Monterey Concordia Parish LA 1,382 $44,961 $103,400
71209 Monroe Ouachita Parish LA 1,366 — —
71210 — — — 1,362 $18,601 —
71211 — — — 1,362 $18,601 —
71213 — — — 1,362 $18,601 —
71281 — — — 1,362 $18,601 —
71368 Sicily Island Catahoula Parish LA 1,313 $33,036 $90,000
71237 Epps West Carroll Parish LA 1,268 $49,095 $101,200
71247 Hodge Jackson Parish LA 1,225 $32,583 $76,000
71480 Urania LaSalle Parish LA 1,186 $67,500 $104,000
71264 Oak Ridge Morehouse Parish LA 1,167 $64,861 $156,300
71219 Baskin Franklin Parish LA 1,141 $64,943 $94,400
71375 Waterproof Tensas Parish LA 1,090 $25,455 $62,300
71642 Lacey Ashley County AR 834 $55,313 $175,800
71441 — Caldwell Parish LA 812 — $22,900
71326 Clayton Catahoula Parish LA 751 — —
71479 Tullos Winn Parish LA 743 $66,250 $101,600
71404 Atlanta Winn Parish LA 742 $43,549 —
71256 Lillie Union Parish LA 699 $43,542 $49,600
71747 Huttig Union County AR 657 $36,591 $79,000
71676 Wilmot Ashley County AR 523 $26,500 $42,100
71663 Portland Chicot County AR 507 $45,833 $64,900
71473 Sikes Winn Parish LA 478 $40,167 $64,700
71286 — East Carroll Parish LA 436 $45,000 $91,700
71658 Montrose Ashley County AR 398 $42,708 $52,800
71223 Bonita Morehouse Parish LA 377 $23,750 $61,900
71253 Kilbourne West Carroll Parish LA 362 — —
71759 Norphlet Union County AR 350 — $167,200
71415 Clarks Caldwell Parish LA 310 $29,926 —
71724 Calion Union County AR 258 — $47,500
71276 — East Carroll Parish LA 223 — —
71233 Delta Madison Parish LA 201 — —
71243 — Franklin Parish LA 193 — $172,300
71661 Parkdale Ashley County AR 121 $30,625 $60,000
71242 Forest West Carroll Parish LA 89 $39,063 —
71758 Mount Holly Union County AR 85 — $75,200
71410 Calvin Winn Parish LA 83 — —
71279 Start Richland Parish LA 68 — —
71401 — Catahoula Parish LA 44 — —
71316 — Concordia Parish LA 42 — —
71250 — Morehouse Parish LA 40 $45,313 $110,900
71425 — Catahoula Parish LA 10 — —

Frequently asked questions

What is DMA 628?

MONROE - EL DORADO (DMA 628) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in AR and LA, covering about 482,611 combined ZIP-area residents across 108 codes.

How many ZIP codes are in the MONROE - EL DORADO DMA?

US5 currently lists 108 indexable ZIP codes for DMA 628 (MONROE - EL DORADO). Counts can change as geography publishes update.

What is the average income in the MONROE - EL DORADO market?

The average of ZIP median household incomes in MONROE - EL DORADO is about $45,083 (about 40% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.

Is a DMA the same as a metro area or area code?

No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.

How does US5 map ZIPs to DMA 628?

US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.

What cities are in the MONROE - EL DORADO DMA?

Larger population clusters on US5 for MONROE - EL DORADO include Monroe, LA, Claiborne, LA, Ruston, LA, El Dorado, AR, and Brownsville, LA. Open linked ZIP pages for neighborhood-level demographics.