DMA code
670
FT. SMITH - FAY - SPRNGDL - RGRS · DMA 670
Explore ZIP codes in the FT. SMITH - FAY - SPRNGDL - RGRS TV market — covering AR, OK — 134 ZIP codes — 942,211 residents. Population, income, and housing at a glance.
ZIP codes
134
Population
942,211
States
AR, OK
Median household income (avg.)
$59,363
Average home value
$170,336
Where is the FT. SMITH - FAY - SPRNGDL - RGRS market?
FT. SMITH - FAY - SPRNGDL - RGRS (DMA 670) groups 134 indexable ZIP codes on US5 across AR and OK, with a combined ZIP-area population of about 942,211.
Larger population clusters inside this TV market include Fayetteville, AR, Springdale, AR, Fort Smith, AR, Rogers, AR, and Bentonville, AR. Open any ZIP below for full demographics, housing, schools, and nearby services.
The most populous ZIP currently listed for this market is 72764 (about 57,468 residents).
Income and housing in FT. SMITH - FAY - SPRNGDL - RGRS
Across ZIPs with income data in FT. SMITH - FAY - SPRNGDL - RGRS, the average median household income is about $59,363 — about 21% below the U.S. median ($75,149).
Average median home value across those ZIPs is about $170,336.
On this page’s income ranking, ZIP 72718 is near the top at about $141,404.
What is a Designated Market Area (DMA)?
A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 670 for FT. SMITH - FAY - SPRNGDL - RGRS.
DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.
How to use this FT. SMITH - FAY - SPRNGDL - RGRS page
US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.
This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.
ZIP codes in FT. SMITH - FAY - SPRNGDL - RGRS
| ZIP | City | County | State | Population | Income | Home value |
|---|---|---|---|---|---|---|
| 72764 | Springdale | Washington County | AR | 57,468 | $61,569 | $226,100 |
| 72701 | Fayetteville | Washington County | AR | 48,964 | $50,413 | $323,900 |
| 72758 | Rogers | Benton County | AR | 47,781 | $94,605 | $358,200 |
| 72762 | Springdale | Washington County | AR | 47,402 | $80,678 | $278,600 |
| 72756 | Rogers | Benton County | AR | 41,278 | $70,900 | $243,000 |
| 72712 | Bentonville | Benton County | AR | 38,072 | $102,073 | $401,300 |
| 72703 | Fayetteville | Washington County | AR | 35,964 | $60,232 | $341,700 |
| 72956 | Van Buren | Crawford County | AR | 34,102 | $60,387 | $177,100 |
| 72704 | Fayetteville | Washington County | AR | 29,475 | $88,991 | $301,600 |
| 72903 | Fort Smith | Sebastian County | AR | 26,318 | $60,186 | $216,200 |
| 72761 | Siloam Springs | Benton County | AR | 23,703 | $69,620 | $218,700 |
| 72904 | Fort Smith | Sebastian County | AR | 22,627 | $40,357 | $108,200 |
| 72901 | Fort Smith | Sebastian County | AR | 19,966 | $42,568 | $113,200 |
| 72719 | Centerton | Benton County | AR | 18,896 | $111,250 | $283,300 |
| 72715 | Bella Vista | Benton County | AR | 16,920 | $80,880 | $263,700 |
| 72830 | Clarksville | Johnson County | AR | 15,962 | $41,768 | $150,000 |
| 72745 | Lowell | Benton County | AR | 14,521 | $88,958 | $255,700 |
| 74955 | Brushy | Sequoyah County | OK | 14,299 | $52,243 | $124,800 |
| 72936 | Greenwood | Sebastian County | AR | 14,182 | $72,213 | $197,600 |
| 72714 | Bella Vista | Benton County | AR | 14,108 | $94,464 | $254,800 |
| 72908 | Fort Smith | Sebastian County | AR | 14,003 | $68,697 | $181,600 |
| 72921 | Alma | Crawford County | AR | 12,827 | $68,302 | $185,800 |
| 74953 | Poteau | Le Flore County | OK | 12,284 | $54,625 | $174,400 |
| 74948 | Nicut | Sequoyah County | OK | 11,946 | $47,074 | $120,200 |
| 72916 | Fort Smith | Sebastian County | AR | 11,087 | $88,125 | $257,100 |
| 72730 | Farmington | Washington County | AR | 11,068 | $88,780 | $244,900 |
| 72753 | Prairie Grove | Washington County | AR | 10,425 | $64,701 | $227,900 |
| 72740 | Huntsville | Madison County | AR | 10,226 | $55,500 | $165,600 |
| 72949 | Ozark | Franklin County | AR | 9,474 | $53,867 | $119,300 |
| 72751 | Pea Ridge | Benton County | AR | 9,324 | $92,173 | $258,200 |
| 72734 | Highfill | Benton County | AR | 8,385 | $68,716 | $198,000 |
| 72927 | Booneville | Logan County | AR | 8,314 | $55,000 | $112,000 |
| 72770 | — | — | — | 8,003 | $89,107 | $385,500 |
| 72736 | Gravette | Benton County | AR | 7,519 | $73,565 | $277,500 |
| 72774 | West Fork | Washington County | AR | 7,298 | $70,350 | $205,600 |
| 72914 | — | — | — | 6,758 | $36,956 | $88,600 |
| 72958 | Waldron | Scott County | AR | 6,566 | $43,655 | $95,600 |
| 72855 | Paris | Logan County | AR | 6,462 | $51,905 | $119,300 |
| 72727 | Goshen | Madison County | AR | 6,459 | $71,705 | $191,900 |
| 74959 | Fort Coffee | Le Flore County | OK | 6,156 | $53,622 | $99,700 |
| 72718 | Cave Springs | Benton County | AR | 5,528 | $141,404 | $407,200 |
| 72732 | Gateway | Benton County | AR | 5,493 | $68,548 | $236,600 |
| 72744 | Lincoln | Washington County | AR | 5,314 | $63,077 | $168,100 |
| 72933 | Charleston | Franklin County | AR | 5,207 | $55,625 | $134,900 |
| 74937 | Heavener | Le Flore County | OK | 5,185 | $45,205 | $89,500 |
| 74954 | Roland | Sequoyah County | OK | 5,066 | $56,333 | $142,900 |
| 72923 | Barling | Sebastian County | AR | 4,971 | $52,210 | $125,600 |
| 72757 | — | — | — | 4,964 | $78,929 | $235,300 |
| 72941 | Barling | Sebastian County | AR | 4,775 | $77,292 | $159,600 |
| 72957 | — | — | — | 4,676 | $44,398 | $114,100 |
| 74902 | Pocola | Le Flore County | OK | 4,359 | $48,333 | $134,200 |
| 74962 | Carlisle | Sequoyah County | OK | 4,323 | $47,986 | $133,400 |
| 72946 | Mountainburg | Crawford County | AR | 4,085 | $67,152 | $128,800 |
| 72906 | — | — | — | 3,993 | $57,372 | $170,000 |
| 72918 | — | — | — | 3,993 | $57,372 | $170,000 |
| 72846 | Lamar | Johnson County | AR | 3,874 | $55,000 | $135,500 |
| 72947 | Mulberry | Franklin County | AR | 3,874 | $55,091 | $151,800 |
| 72937 | Hackett | Sebastian County | AR | 3,546 | $58,400 | $142,300 |
| 74966 | Fanshawe | Le Flore County | OK | 3,540 | $53,324 | $128,100 |
| 72913 | — | — | — | 3,493 | $62,339 | $172,700 |
| 72917 | — | — | — | 3,493 | $62,339 | $172,700 |
| 72741 | — | — | — | 3,141 | $52,388 | $277,800 |
| 72702 | — | — | — | 3,140 | $28,771 | $294,300 |
| 74435 | Redbird Smith | Sequoyah County | OK | 3,004 | $52,000 | $134,100 |
| 72959 | Winslow | Washington County | AR | 2,957 | $50,961 | $189,300 |
| 72722 | Decatur | Benton County | AR | 2,920 | $52,333 | $178,200 |
| 72766 | — | — | — | 2,768 | $29,569 | $168,000 |
| 72944 | Mansfield | Sebastian County | AR | 2,669 | $47,225 | $113,600 |
| 72735 | — | — | — | 2,593 | $89,561 | $264,500 |
| 74932 | Rock Island | Le Flore County | OK | 2,550 | $52,000 | $165,700 |
| 72943 | Magazine | Logan County | AR | 2,511 | $56,000 | $153,900 |
| 74940 | Poteau | Le Flore County | OK | 2,494 | $51,833 | $119,400 |
| 72765 | — | — | — | 2,462 | $71,094 | $153,900 |
| 72902 | — | — | — | 2,416 | $42,201 | $101,600 |
| 72840 | Hartman | Johnson County | AR | 2,399 | $41,278 | $92,900 |
| 72738 | Hindsville | Madison County | AR | 2,181 | $84,408 | $231,600 |
| 72821 | Wiederkehr Village | Franklin County | AR | 2,022 | $32,151 | $85,000 |
| 72952 | Rudy | Crawford County | AR | 2,021 | $53,056 | $141,600 |
| 74901 | Arkoma | Le Flore County | OK | 2,001 | $39,236 | $67,300 |
| 74956 | Shady Point | Le Flore County | OK | 1,959 | $50,125 | $124,800 |
| 72940 | Huntington | Sebastian County | AR | 1,936 | $60,588 | $159,400 |
| 72932 | Cedarville | Crawford County | AR | 1,804 | $54,836 | $158,900 |
| 74930 | Bokoshe | Le Flore County | OK | 1,697 | $45,880 | $108,700 |
| 72863 | Morrison Bluff | Logan County | AR | 1,678 | $58,393 | $145,500 |
| 74951 | Panama | Le Flore County | OK | 1,559 | $50,813 | $124,800 |
| 72773 | Wesley | Madison County | AR | 1,463 | $56,133 | $140,400 |
| 74936 | Brent | Sequoyah County | OK | 1,338 | $53,525 | $136,000 |
| 72768 | Sulphur Springs | Benton County | AR | 1,320 | $43,625 | $147,400 |
| 72955 | Uniontown | Crawford County | AR | 1,296 | — | — |
| 74939 | Hodgen | Le Flore County | OK | 1,234 | $31,731 | $90,000 |
| 72938 | Hartford | Sebastian County | AR | 1,177 | $53,125 | $134,000 |
| 72865 | Subiaco | Logan County | AR | 1,101 | $70,129 | $151,100 |
| 72717 | Morrow | Washington County | AR | 1,042 | $61,538 | $165,600 |
| 72769 | Cincinnati | Washington County | AR | 910 | $57,017 | $209,200 |
| 72934 | Chester | Crawford County | AR | 893 | — | — |
| 72721 | — | Madison County | AR | 888 | — | $164,200 |
| 72845 | Knoxville | Johnson County | AR | 882 | $58,011 | $100,400 |
| 72926 | Boles | Scott County | AR | 838 | $63,125 | $167,400 |
| 72835 | New Blaine | Logan County | AR | 829 | $74,821 | $148,100 |
| 72851 | New Blaine | Logan County | AR | 687 | $72,615 | $187,400 |
Frequently asked questions
What is DMA 670?
FT. SMITH - FAY - SPRNGDL - RGRS (DMA 670) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in AR and OK, covering about 942,211 combined ZIP-area residents across 134 codes.
How many ZIP codes are in the FT. SMITH - FAY - SPRNGDL - RGRS DMA?
US5 currently lists 134 indexable ZIP codes for DMA 670 (FT. SMITH - FAY - SPRNGDL - RGRS). Counts can change as geography publishes update.
What is the average income in the FT. SMITH - FAY - SPRNGDL - RGRS market?
The average of ZIP median household incomes in FT. SMITH - FAY - SPRNGDL - RGRS is about $59,363 (about 21% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.
Is a DMA the same as a metro area or area code?
No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.
How does US5 map ZIPs to DMA 670?
US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.
What cities are in the FT. SMITH - FAY - SPRNGDL - RGRS DMA?
Larger population clusters on US5 for FT. SMITH - FAY - SPRNGDL - RGRS include Fayetteville, AR, Springdale, AR, Fort Smith, AR, Rogers, AR, and Bentonville, AR. Open linked ZIP pages for neighborhood-level demographics.