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River Falls city, WI

ZIP Code 54022 — River Falls city, WI Demographics & Data

Source: U.S. Census Bureau ACS 2019–2023 5-Year Estimates. Page data updated 2026-08-02.

Middle ClassLow Snow Area

Map, Quick Facts & Location

Quick Facts

Local time
Population
24,245
Median Income
$91,292
+21% vs US avg
Home Value
$349,700
+0% vs US avg
Median Rent
$910
-22% vs US avg
Median Age
33.0 yrs
-15% vs US avg
Area Code
Congress
Top Ancestry
GermanIrishNorwegian
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Location
Coordinates
44.8475, -92.6069
Elevation
940 ft
Land Area
140.4 sq mi
Water Area
1.7 sq mi (1% water)

At a glance

Population
24,245
Density
N/A
Median income
$91,292
+21% vs US avg
Home value
$349,700
+0% vs US avg
Median rent
$910
-22% vs US avg
Timezone

Overview of ZIP Code 54022

UniversityUniversity / college area
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What to know about ZIP 54022

ZIP code 54022 covers River Falls, WI in Pierce County with a population of about 24,245.

At a glance, the area shows median age of 33.0 versus a U.S. median of about 38.9.

It sits in telephone area codes 534, 715; U.S. House district WI-3; the MINNEAPOLIS - ST. PAUL media market.

Local search focus: University

River Falls, WI sits in a university / college context (near university of wisconsin-river falls (0.9 mi)). Expect stronger interest in student housing, rentals, walkability, transit, and a younger adult age mix versus typical suburban ZIPs.

Income and economy in River Falls, WI

Median household income in ZIP 54022 is about $91,292 — about 21% above the U.S. median ($75,149).

On socioeconomic markers, US5 shows a poverty rate of 12.6%; unemployment rate near 3.8%; 44.6% of adults with a bachelor’s degree or higher (about 10.9 points above the national share (33.7%)).

Labor and commute patterns include leading industry context around Manufacturing, Healthcare, and Education; about 11.9% of workers reporting work-from-home (about 3.3 points below the U.S. share (15.2%)); a mean commute of about 180.0 minutes (U.S. average near 26.8).

Housing and affordability in ZIP 54022

Median home value is about $349,700 — about even with the U.S. median home value ($348,079).

Housing tenure and rents show median gross rent around $910 (about 22% below the U.S. median rent ($1,163)), and owner-occupancy near 70.7% (about 5.3 points above the national owner-occupancy rate (65.4%)).

To comfortably buy a median-priced home in ZIP 54022 in River Falls, WI, a household would need roughly $96,000 in annual income under a 20% down, 30-year loan at 6.8% (illustrative), keeping housing costs near 28% of income. Estimated monthly PITI is about $2,246. That is roughly in line with the local median household income ($91,292). Rates, taxes, insurance, and HOA fees vary — treat this as a planning estimate, not a lender quote.

Climate risk and migration signals

FEMA’s National Risk Index rates natural-hazard risk for River Falls city, WI as Very Low (composite score 42.3), which is near the middle of the national distribution. The strongest component scores on US5 are flood (48.7) and wildfire (17.8). These scores are county-linked NRI values published for planning context — all ZIP codes in the same county share the same composite score on US5. Useful when comparing insurance and disaster exposure across areas, not a substitute for a parcel-level flood or fire determination.

Climate normals for River Falls city, WI show little to no average snow and around 34.1 inches of annual precipitation.

IRS migration statistics show a net inflow of about 1,414 for ZIP 54022 (River Falls city, WI) on US5’s published series — a signal of people/tax filers moving in relative to those leaving. Inflows often track job growth, housing demand, or lifestyle migration; treat the figure as a directional indicator rather than a precise headcount.

Nearby (from this ZIP)

Airport RNH (21.1 miles (33.9 km)) · University of Wisconsin-River Falls (0.9 miles (1.4 km)) · Mississippi National River & Recreation Area (24.9 miles (40.2 km)) · VA: Maplewood VA Clinic (24.4 miles (39.3 km))

Full lists and map pins are in the Infrastructure section below.