DMA code
613
MINNEAPOLIS - ST. PAUL · DMA 613
Explore ZIP codes in the MINNEAPOLIS - ST. PAUL TV market — covering MN, SD, WI — 606 ZIP codes — 4,942,123 residents. Population, income, and housing at a glance.
ZIP codes
606
Population
4,942,123
States
MN, SD, WI
Median household income (avg.)
$84,593
Average home value
$267,734
Where is the MINNEAPOLIS - ST. PAUL market?
MINNEAPOLIS - ST. PAUL (DMA 613) groups 606 indexable ZIP codes on US5 across MN, SD, and WI, with a combined ZIP-area population of about 4,942,123.
Larger population clusters inside this TV market include Minneapolis, MN, St. Paul, MN, Brooklyn Park, MN, Bloomington, MN, and Plymouth, MN. Open any ZIP below for full demographics, housing, schools, and nearby services.
The most populous ZIP currently listed for this market is 55044 (about 63,280 residents).
Income and housing in MINNEAPOLIS - ST. PAUL
Across ZIPs with income data in MINNEAPOLIS - ST. PAUL, the average median household income is about $84,593 — about 13% above the U.S. median ($75,149).
Average median home value across those ZIPs is about $267,734.
On this page’s income ranking, ZIP 55424 is near the top at about $241,875.
What is a Designated Market Area (DMA)?
A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 613 for MINNEAPOLIS - ST. PAUL.
DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.
How to use this MINNEAPOLIS - ST. PAUL page
US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.
This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.
ZIP codes in MINNEAPOLIS - ST. PAUL
Frequently asked questions
What is DMA 613?
MINNEAPOLIS - ST. PAUL (DMA 613) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in MN, SD, and WI, covering about 4,942,123 combined ZIP-area residents across 606 codes.
How many ZIP codes are in the MINNEAPOLIS - ST. PAUL DMA?
US5 currently lists 606 indexable ZIP codes for DMA 613 (MINNEAPOLIS - ST. PAUL). Counts can change as geography publishes update.
What is the average income in the MINNEAPOLIS - ST. PAUL market?
The average of ZIP median household incomes in MINNEAPOLIS - ST. PAUL is about $84,593 (about 13% above the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.
Is a DMA the same as a metro area or area code?
No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.
How does US5 map ZIPs to DMA 613?
US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.
What cities are in the MINNEAPOLIS - ST. PAUL DMA?
Larger population clusters on US5 for MINNEAPOLIS - ST. PAUL include Minneapolis, MN, St. Paul, MN, Brooklyn Park, MN, Bloomington, MN, and Plymouth, MN. Open linked ZIP pages for neighborhood-level demographics.