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SIOUX CITY · DMA 624

Explore ZIP codes in the SIOUX CITY TV market — covering IA, NE, SD — 181 ZIP codes — 428,153 residents. Population, income, and housing at a glance.

DMA code
624
ZIP codes
181
Population
428,153
States
IA, NE, SD
Median household income (avg.)
$73,105
Average home value
$158,172
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Where is the SIOUX CITY market?

SIOUX CITY (DMA 624) groups 181 indexable ZIP codes on US5 across IA, NE, and SD, with a combined ZIP-area population of about 428,153.

Larger population clusters inside this TV market include Sioux City, IA, Norfolk, NE, South Sioux City, NE, Storm Lake, IA, and Le Mars, IA. Open any ZIP below for full demographics, housing, schools, and nearby services.

The most populous ZIP currently listed for this market is 68701 (about 31,172 residents).

Income and housing in SIOUX CITY

Across ZIPs with income data in SIOUX CITY, the average median household income is about $73,105 — about 3% below the U.S. median ($75,149).

Average median home value across those ZIPs is about $158,172.

On this page’s income ranking, ZIP 51054 is near the top at about $121,228.

What is a Designated Market Area (DMA)?

A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 624 for SIOUX CITY.

DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.

How to use this SIOUX CITY page

US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.

This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.

ZIP codes in SIOUX CITY

ZIP City County State Population Income Home value
51022 Granville O'Brien County IA 966 $91,133 $169,400
51331 Arnolds Park Dickinson County IA 920 $84,615 $415,800
51338 Everly Clay County IA 912 $56,346 $120,400
68783 Verdigre Knox County NE 898 $46,250 $105,700
51355 Okoboji Dickinson County IA 892 $57,569 $441,400
68790 Winside Wayne County NE 872 $66,422 $189,100
51364 Terril Dickinson County IA 855 $62,554 $131,900
51004 Anthon Woodbury County IA 853 $49,821 $100,700
51357 Royal Clay County IA 841 $72,344 $121,300
68710 Allen Dixon County NE 802 $56,563 $143,500
68743 Jackson Dakota County NE 796 $71,467 $200,000
68757 Newcastle Dixon County NE 779 $85,357 $114,900
51047 Peterson Clay County IA 739 $93,125 $130,500
68768 Pilger Stanton County NE 707 $68,938 $186,700
68741 Hubbard Dakota County NE 691 $76,875 $209,100
51558 Moorhead Monona County IA 680 $78,393 $70,000
51018 Cushing Ida County IA 665 $72,222 $312,700
50578 Ringsted Emmet County IA 659 $68,938 $97,500
68030 Homer Dakota County NE 641 $87,639 $183,600
68727 Coleridge Cedar County NE 634 $52,589 $95,000
68723 Carroll Wayne County NE 633 $82,143 $187,500
51020 Galva Ida County IA 615 $75,938 $106,300
68752 Meadow Grove Madison County NE 609 $68,333 $124,300
51007 Bronson Woodbury County IA 581 $110,341 $227,900
68736 Fordyce Cedar County NE 581 $80,156 $231,300
51433 Auburn Sac County IA 567 $62,500 $145,000
51014 Cleghorn Cherokee County IA 561 $62,143 $132,100
51231 Archer O'Brien County IA 543 $105,388 $179,600
51060 Ute Monona County IA 529 $49,063 $104,200
51036 Maurice Sioux County IA 483 $111,563 $242,200
51365 Wallingford Emmet County IA 475 $81,071 $115,300
51431 Arthur Ida County IA 473 $54,333 $83,300
51049 Quimby Cherokee County IA 469 $52,625 $102,700
51048 Pierson Woodbury County IA 465 $80,000 $105,400
51019 Danbury Woodbury County IA 441 $66,250 $88,000
51061 Washta Cherokee County IA 423 $68,750 $90,600
51010 Castana Monona County IA 416 $92,083 $107,900
50565 Marathon Buena Vista County IA 413 $61,705 $71,900
51033 Linn Grove Clay County IA 396 $61,136 $185,000
51333 Dickens Clay County IA 395 $96,563 $181,600
51572 Soldier Monona County IA 379 $70,000 $125,000
50528 Cylinder Palo Alto County IA 365 $87,500 —
51037 Meriden Cherokee County IA 365 $62,500 $164,800
68062 Thurston Thurston County NE 364 $83,472 $158,300
68792 Wynot Cedar County NE 359 $70,966 $124,000
51523 Blencoe Monona County IA 356 $80,909 $117,600
50562 Mallard Palo Alto County IA 346 $63,750 $75,500
51062 Westfield Plymouth County IA 338 — $284,200
68774 St. Helena Cedar County NE 336 $66,667 $208,200
51366 Webb Clay County IA 335 $75,000 $119,400
68055 Rosalie Thurston County NE 333 $65,417 $51,100
51056 Smithland Woodbury County IA 332 $100,395 $150,700
68724 Center Knox County NE 294 $61,250 $109,400
50576 Rembrandt Buena Vista County IA 281 $65,179 $106,000
51343 Greenville Clay County IA 279 — $111,500
50531 Dolliver Emmet County IA 260 $105,375 $128,100
68785 Waterbury Dixon County NE 254 $95,833 $202,300
50515 Ayrshire Palo Alto County IA 248 $60,179 $26,700
68717 Belden Cedar County NE 238 $64,213 $111,600
68728 Concord Dixon County NE 232 $92,083 $160,000
51029 Larrabee Cherokee County IA 226 $79,688 —
68747 McLean Pierce County NE 185 $95,114 —
51008 Brunsville Plymouth County IA 180 $67,125 $136,300
50567 Nemaha Sac County IA 178 $48,750 $168,800
51044 Oto Woodbury County IA 173 $88,750 $84,100
50592 Truesdale Buena Vista County IA 146 $63,125 $32,500
68732 Dixon Dixon County NE 141 $81,875 $137,500
51244 Matlock Sioux County IA 140 $81,771 $89,700
51363 Superior Dickinson County IA 132 $59,432 $74,000
51009 Calumet O'Brien County IA 131 $53,125 $65,000
50527 Curlew Palo Alto County IA 85 $65,000 $83,800
51011 Chatsworth Sioux County IA 80 $45,556 —
51340 Fostoria Clay County IA 80 $88,750 $116,700
68789 Winnetoon Knox County NE 78 $89,167 —
51045 Oyens Plymouth County IA 75 $96,250 $155,000
51015 Climbing Hill Woodbury County IA 70 — $125,000
68749 Magnet Cedar County NE 63 $57,250 $42,500
68751 Maskell Dixon County NE 58 $77,750 $51,700
51051 Rodney Monona County IA 48 $52,188 $162,500
51111 Sioux City Woodbury County IA 48 $45,250 —
51341 Gillett Grove Clay County IA 35 — $62,500

Frequently asked questions

What is DMA 624?

SIOUX CITY (DMA 624) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in IA, NE, and SD, covering about 428,153 combined ZIP-area residents across 181 codes.

How many ZIP codes are in the SIOUX CITY DMA?

US5 currently lists 181 indexable ZIP codes for DMA 624 (SIOUX CITY). Counts can change as geography publishes update.

What is the average income in the SIOUX CITY market?

The average of ZIP median household incomes in SIOUX CITY is about $73,105 (about 3% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.

Is a DMA the same as a metro area or area code?

No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.

How does US5 map ZIPs to DMA 624?

US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.

What cities are in the SIOUX CITY DMA?

Larger population clusters on US5 for SIOUX CITY include Sioux City, IA, Norfolk, NE, South Sioux City, NE, Storm Lake, IA, and Le Mars, IA. Open linked ZIP pages for neighborhood-level demographics.