DMA code
659
NASHVILLE · DMA 659
Explore ZIP codes in the NASHVILLE TV market — covering KY, TN — 303 ZIP codes — 3,187,252 residents. Population, income, and housing at a glance.
ZIP codes
303
Population
3,187,252
States
KY, TN
Median household income (avg.)
$69,479
Average home value
$266,874
Where is the NASHVILLE market?
NASHVILLE (DMA 659) groups 303 indexable ZIP codes on US5 across KY and TN, with a combined ZIP-area population of about 3,187,252.
Larger population clusters inside this TV market include Nashville-Davidson metropolitan government (balance), TN, Murfreesboro, TN, Clarksville, TN, Franklin, TN, and Lebanon, TN. Open any ZIP below for full demographics, housing, schools, and nearby services.
The most populous ZIP currently listed for this market is 37013 (about 102,055 residents).
Income and housing in NASHVILLE
Across ZIPs with income data in NASHVILLE, the average median household income is about $69,479 — about 8% below the U.S. median ($75,149).
Average median home value across those ZIPs is about $266,874.
On this page’s income ranking, ZIP 37024 is near the top at about $222,240.
What is a Designated Market Area (DMA)?
A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 659 for NASHVILLE.
DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.
How to use this NASHVILLE page
US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.
This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.
ZIP codes in NASHVILLE
Frequently asked questions
What is DMA 659?
NASHVILLE (DMA 659) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in KY and TN, covering about 3,187,252 combined ZIP-area residents across 303 codes.
How many ZIP codes are in the NASHVILLE DMA?
US5 currently lists 303 indexable ZIP codes for DMA 659 (NASHVILLE). Counts can change as geography publishes update.
What is the average income in the NASHVILLE market?
The average of ZIP median household incomes in NASHVILLE is about $69,479 (about 8% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.
Is a DMA the same as a metro area or area code?
No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.
How does US5 map ZIPs to DMA 659?
US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.
What cities are in the NASHVILLE DMA?
Larger population clusters on US5 for NASHVILLE include Nashville-Davidson metropolitan government (balance), TN, Murfreesboro, TN, Clarksville, TN, Franklin, TN, and Lebanon, TN. Open linked ZIP pages for neighborhood-level demographics.