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ST. LOUIS · DMA 609

Explore ZIP codes in the ST. LOUIS TV market — covering IL, MO — 410 ZIP codes — 3,264,714 residents. Population, income, and housing at a glance.

DMA code
609
ZIP codes
410
Population
3,264,714
States
IL, MO
Median household income (avg.)
$74,221
Average home value
$182,107
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Where is the ST. LOUIS market?

ST. LOUIS (DMA 609) groups 410 indexable ZIP codes on US5 across IL and MO, with a combined ZIP-area population of about 3,264,714.

Larger population clusters inside this TV market include St. Louis, MO, O'Fallon, MO, St. Charles, MO, Ballwin, MO, and Florissant, MO. Open any ZIP below for full demographics, housing, schools, and nearby services.

The most populous ZIP currently listed for this market is 63376 (about 74,876 residents).

Income and housing in ST. LOUIS

Across ZIPs with income data in ST. LOUIS, the average median household income is about $74,221 — about even with the U.S. median ($75,149).

Average median home value across those ZIPs is about $182,107.

On this page’s income ranking, ZIP 63073 is near the top at about $250,001.

What is a Designated Market Area (DMA)?

A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 609 for ST. LOUIS.

DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.

How to use this ST. LOUIS page

US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.

This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.

ZIP codes in ST. LOUIS

ZIP City County State Population Income Home value
63376 St. Peters St. Charles County MO 74,876 $94,921 $255,500
63021 Ballwin St. Louis County MO 56,297 $113,822 $324,300
63366 O'Fallon St. Charles County MO 54,449 $98,237 $283,900
63301 St. Charles St. Charles County MO 51,625 $83,551 $249,400
63129 Oakville St. Louis County MO 51,356 $91,920 $278,800
63385 Wentzville St. Charles County MO 50,420 $111,851 $321,300
63031 Florissant St. Louis County MO 50,258 $71,783 $144,500
63123 Affton St. Louis County MO 49,826 $74,187 $205,300
63303 St. Charles St. Charles County MO 46,627 $98,031 $301,700
63368 O'Fallon St. Charles County MO 45,862 $118,811 $327,700
63026 Fenton Jefferson County MO 45,267 $96,145 $281,900
63304 Weldon Spring St. Charles County MO 43,389 $114,124 $331,300
63017 Chesterfield St. Louis County MO 43,074 $128,750 $452,000
63116 St. Louis St. Louis city MO 42,470 $60,193 $161,100
63033 Florissant St. Louis County MO 42,258 $63,979 $157,400
63122 Kirkwood St. Louis County MO 41,724 $132,783 $449,700
63136 Jennings St. Louis County MO 41,314 $40,388 $77,300
62040 Granite City Madison County IL 40,365 $60,558 $106,600
63011 Ballwin St. Louis County MO 36,274 $121,941 $373,600
62025 Edwardsville Madison County IL 36,156 $103,300 $295,700
62269 O'Fallon St. Clair County IL 35,536 $100,167 $274,200
63119 Webster Groves St. Louis County MO 34,574 $103,287 $330,800
63010 Arnold Jefferson County MO 34,405 $76,839 $214,100
63114 Overland St. Louis County MO 33,703 $52,048 $109,700
63125 Lemay St. Louis County MO 32,701 $59,683 $166,200
65401 Rolla Phelps County MO 32,476 $52,768 $206,500
62234 Collinsville Madison County IL 31,832 $66,437 $162,000
63146 Maryland Heights St. Louis County MO 30,917 $85,724 $283,600
63128 Concord St. Louis County MO 30,106 $87,266 $319,700
62002 Alton Madison County IL 30,036 $57,851 $114,300
62221 Shiloh St. Clair County IL 29,281 $78,619 $207,200
63130 University City St. Louis County MO 29,074 $81,103 $285,500
63640 Farmington St. Francois County MO 28,800 $55,926 $195,900
63052 Imperial Jefferson County MO 28,741 $95,891 $259,400
62226 Swansea St. Clair County IL 28,543 $66,018 $162,500
63028 Festus Jefferson County MO 27,913 $76,468 $221,600
63367 Lake St. Louis St. Charles County MO 27,893 $134,932 $381,000
63379 Troy Lincoln County MO 27,409 $86,844 $238,500
63109 St. Louis St. Louis city MO 25,743 $71,563 $244,900
63118 St. Louis St. Louis city MO 25,645 $57,268 $210,900
63121 Normandy St. Louis County MO 24,571 $41,285 $93,900
63090 Washington Franklin County MO 22,471 $83,966 $260,700
63139 St. Louis St. Louis city MO 21,811 $74,749 $199,400
63043 Maryland Heights St. Louis County MO 21,651 $91,050 $215,900
63108 St. Louis St. Louis city MO 20,692 $56,933 $337,300
63141 Creve Coeur St. Louis County MO 20,640 $122,917 $571,900
63084 Union Franklin County MO 20,511 $72,332 $221,800
63020 De Soto Jefferson County MO 20,357 $65,908 $172,600
62801 Centralia Marion County IL 19,941 $53,740 $91,100
63137 Bellefontaine Neighbors St. Louis County MO 19,690 $45,597 $79,400
63005 Wildwood St. Louis County MO 19,679 $202,232 $671,300
63034 Old Jamestown St. Louis County MO 19,557 $110,491 $234,200
63135 Ferguson St. Louis County MO 19,446 $55,179 $95,500
62220 Belleville St. Clair County IL 19,391 $65,261 $141,300
63111 St. Louis St. Louis city MO 19,093 $43,295 $115,500
63105 Clayton St. Louis County MO 18,860 $119,446 $735,500
63138 Spanish Lake St. Louis County MO 18,736 $51,714 $124,500
63104 St. Louis St. Louis city MO 18,701 $70,127 $249,500
63025 Eureka St. Louis County MO 18,483 $134,266 $363,900
63112 St. Louis St. Louis city MO 18,353 $43,262 $216,400
63131 Town and Country St. Louis County MO 17,993 $209,306 $734,300
63042 Hazelwood St. Louis County MO 17,953 $49,384 $138,800
62298 Waterloo Monroe County IL 17,907 $94,073 $263,200
63110 St. Louis St. Louis city MO 17,725 $73,809 $314,600
63050 Hillsboro Jefferson County MO 17,681 $79,462 $255,500
63049 High Ridge Jefferson County MO 17,480 $90,234 $209,200
62208 Fairview Heights St. Clair County IL 16,653 $78,423 $167,900
62249 Highland Madison County IL 16,550 $88,986 $220,000
63601 Park Hills St. Francois County MO 16,434 $56,798 $114,400
62223 Belleville St. Clair County IL 16,269 $69,620 $149,600
63074 St. Ann St. Louis County MO 16,237 $51,351 $119,500
63383 Warrenton Warren County MO 16,120 $75,833 $227,600
62035 Godfrey Madison County IL 15,915 $91,696 $179,900
63628 Terre du Lac St. Francois County MO 15,864 $59,237 $171,000
63126 Crestwood St. Louis County MO 15,373 $99,795 $287,000
62294 Troy Madison County IL 15,246 $108,418 $255,700
63069 Wildwood Franklin County MO 14,760 $74,063 $271,200
62034 Glen Carbon Madison County IL 14,519 $93,366 $274,300
63115 St. Louis St. Louis city MO 14,252 $31,898 $61,600
62236 Columbia Monroe County IL 14,175 $112,070 $300,300
63132 Olivette St. Louis County MO 13,953 $84,034 $403,600
63080 Sullivan Franklin County MO 13,529 $60,862 $169,000
63134 Berkeley St. Louis County MO 13,460 $42,222 $92,000
62206 Cahokia St. Clair County IL 13,155 $39,520 $57,700
63051 LaBarque Creek Jefferson County MO 12,589 $71,513 $186,300
62052 Jerseyville Jersey County IL 12,483 $75,296 $156,000
63670 Grayhawk Ste. Genevieve County MO 12,294 $60,235 $205,700
63113 St. Louis St. Louis city MO 11,610 $38,647 $75,600
63077 St. Clair Franklin County MO 11,466 $56,458 $161,800
62881 Salem Marion County IL 11,218 $69,025 $111,500
62010 Bethalto Madison County IL 11,154 $72,717 $170,000
63124 Ladue St. Louis County MO 11,009 $188,750 $967,300
63012 Barnhart Jefferson County MO 10,977 $99,860 $228,500
63390 Innsbrook Warren County MO 10,856 $79,803 $244,500
62095 Wood River Madison County IL 10,780 $66,641 $106,700
63044 Bridgeton St. Louis County MO 10,510 $76,094 $232,200
62471 Vandalia Fayette County IL 10,309 $58,810 $119,800
62258 Mascoutah St. Clair County IL 10,292 $90,417 $229,500
63348 Foristell St. Charles County MO 10,207 $106,458 $364,900
62246 Greenville Bond County IL 9,946 $61,740 $149,200

Frequently asked questions

What is DMA 609?

ST. LOUIS (DMA 609) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in IL and MO, covering about 3,264,714 combined ZIP-area residents across 410 codes.

How many ZIP codes are in the ST. LOUIS DMA?

US5 currently lists 410 indexable ZIP codes for DMA 609 (ST. LOUIS). Counts can change as geography publishes update.

What is the average income in the ST. LOUIS market?

The average of ZIP median household incomes in ST. LOUIS is about $74,221 (about even with the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.

Is a DMA the same as a metro area or area code?

No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.

How does US5 map ZIPs to DMA 609?

US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.

What cities are in the ST. LOUIS DMA?

Larger population clusters on US5 for ST. LOUIS include St. Louis, MO, O'Fallon, MO, St. Charles, MO, Ballwin, MO, and Florissant, MO. Open linked ZIP pages for neighborhood-level demographics.